Information about the use of cookies
What are cookies?
These are text files that websites store on your computer or mobile device the moment you start using them. The site then remembers, for a certain period, the actions you performed on it and your preferences (e.g. login details, language, font size and other display preferences), so you do not have to enter this information again and using our website is easier and faster. Cookies also allow better use of our website and adapt its content to your interests and needs.
Cookies are divided into temporary and permanent. Temporary cookies are deleted once your visit ends and serve to retain data when moving from one page to another, so you do not have to enter it repeatedly. They make the website clearer and easier to understand, with greater security for users. Permanent cookies stay on your computer longer, allow you to customise our website and help us always respond to your needs as quickly as possible.
We further distinguish first-party cookies and third-party cookies. A first-party cookie is stored by a script running on the given domain (the one you see in your browser address bar). These cookies are considered safer, they pass more easily through various firewalls and the stricter security rules of some browsers. A third-party cookie is stored by a script loaded into the website from another domain. The same cookie can therefore be read in different places on the internet and used to track the user across domains. This solution is used by various systems for tracking browsing history, which for example allows more precise ad targeting.
According to the way they are used, we divide cookies mainly into technical (necessary) cookies, analytical cookies, and advertising and targeting cookies. Only for technical cookies is it not necessary to obtain the consent of the website visitor, on the basis of the legitimate interest of the website operator, because these cookies are needed for the proper functioning of the site.
Consent to the storage of cookies
When you visit our website for the first time, a window with information about cookies is displayed. Once you click "I agree with all cookies", or click "I want to make a selection" and then click "Accept all" or select individual modules, you agree that we may use the categories of cookies and plug-ins you have selected in the categories shown. You can disable the use of all cookies through your browser, but please bear in mind that our website may then no longer work properly.
Which cookies do we use?
MobileGearTrade s.r.o., Company ID 19642555, with its registered office at Kaprova 42/14, Staré Město, 110 00 Prague 1, registered in the Commercial Register kept by the Municipal Court in Prague, Section C, Insert 389610, uses the following cookies on its website and processes your personal data through them (the unique identifier that forms part of the cookie and the related personal data):
Technical (necessary) cookies
| Cookie name | Cookie purpose | Party | Storage period |
|---|---|---|---|
| PHPSESSID | Identifier of your visit on the server - keeps you signed in and preserves the state of an order in progress | First | For the duration of the visit |
| cc_cookie | Stores your cookie choice so that the bar is not displayed on every visit | First | 6 months |
| cart_id_* | Links you to the contents of the shopping cart so that the goods remain in it even after you close the browser | First | 30 days |
| popup_discount_dialog | Remembers that you closed the discount window so that it is not displayed repeatedly | First | For the duration of the visit |
Analytical cookies
| Cookie name | Cookie purpose | Party | Storage period |
|---|---|---|---|
| _ga | Google Analytics - distinguishes individual visitors for traffic statistics | Third | 2 years |
| _ga_* | Google Analytics 4 - stores the state of the measured visit for the given measurement ID | Third | 2 years |
| _gid | Google Analytics - distinguishes visitors within a single day | Third | 24 hours |
| _gat | Google Analytics - limits the number of requests sent | Third | 1 minute |
The provider of analytical cookies is Google Ireland Limited, reg. no.: 368047, with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter "Google"), which processes the data for us. Google passes this data on to Google LLC in the USA, on the basis of the European Commission adequacy decision of 10 July 2023 (EU-U.S. Data Privacy Framework).
Advertising and targeting cookies
| Cookie name | Cookie purpose | Party | Storage period |
|---|---|---|---|
| _gcl_au | Google Ads - measures which advertisements led to a visit and a purchase | Third | 90 days |
| _fbp | Meta Pixel - links your visit to advertising on Facebook and Instagram and measures its effectiveness | Third | 90 days |
| _fbc | Meta - stores the advertisement click identifier for conversion measurement | Third | 90 days |
The providers of advertising and targeting cookies are Google and Meta Platforms Ireland Limited, reg. no.: 462932, Merrion Road, Dublin, D04 X2K5, Ireland (hereinafter "Meta"). In relation to Meta we act as joint controllers within the meaning of Article 26 GDPR when collecting and transferring the data (facebook.com/legal/controller_addendum). Google and Meta carry out the subsequent processing as separate controllers for their own purposes. Google passes this data on to Google LLC in the USA and Meta to Meta Platforms, Inc. also in the USA, on the basis of the European Commission adequacy decision of 10 July 2023 (EU-U.S. Data Privacy Framework).
What are your rights?
When personal data is processed through cookies, you have the following rights:
- the right to withdraw your consent to the storage of cookies (via the "Edit cookie settings" link in the bottom bar of the website) and to the processing of personal data,
- the right to information about the storage and use of personal data,
- the right of access to personal data, including the right to a copy,
- the right to transfer personal data to another controller,
- the right to correction or completion of personal data,
- the right to erasure of personal data (if consent is withdrawn, the purpose of the processing expires or the processing is unlawful),
- the right to restriction of processing (e.g. instead of erasure of personal data).
YOU MAY AT ANY TIME RAISE a reasoned OBJECTION TO THE PROCESSING of personal data ON THE GROUNDS OF THE LEGITIMATE INTERESTS of the controller AND the personal data will no longer be processed, unless the controller demonstrates compelling legitimate grounds for the processing which override your interests or rights, or the necessity of the processing for the establishment, exercise or defence of its legal claims.
You also have the right to contact the Office for Personal Data Protection with your suggestion or complaint at any time (www.uoou.gov.cz).
If you have any questions or comments about cookies, or if you wish to exercise any of the rights set out in this information, please contact us using the following contacts:
Delivery address: J. Palacha 2925/7, 690 02 Břeclav 2
E-mail: info@mobilegear.cz
